‘Search engine optimization’ (SEO) is the process of optimizing online content (e.g. a web page, blog article, video) so a search engine, like Google or Bing, shows it as a top result for searches of a certain word or phrase,…
A customer journey map is essential because there are more ways for customers to interact with brands, products, and services than ever before. Focusing on only a handful of touchpoints instead of taking a holistic approach runs you the risk…
Search engine optimization (SEO) is a core digital marketing strategy that drives organic traffic to your website, but ranking on the first search results page is no easy task. That’s why we created this SEO checklist to help your website…
Marketing encompasses a wide range of channels, but having a separate strategy for each opens the door for inconsistency, confusion, and inefficiency. With an integrated marketing strategy, your business will be able to unify all of your channels to create…
Marketing isn’t something you can put on autopilot and hope for the best – it’s a set of practices that are constantly evolving (particularly, digital marketing) which is why it requires ongoing research, analysis, brainstorming, testing, and more to deliver…
There’s a misperception that marketing is something you do at the end after the product or service is created. Some startups and businesses think they shouldn’t actively market or promote until their product/service is “100% ready,” even though waiting around…
Why Monthly SEO Services? Some business believe that SEO is a one-time development aspect of their website. That you just need to do some keyword research, implement and optimize the website and then the Organic Traffic will flow in. Unfortunately…
Small businesses, especially startups, often face a conundrum: they need to market their brand to gain exposure, but don’t necessarily have the necessary budget to run an expensive advertising campaign. Fortunately, not all marketing efforts will eat into your budget….
Do you grit your teeth every time you look at your cash flow or income statement? Has your company hit a plateau in its revenue? Don’t worry, you’re not alone. At Mavericks Marketing, we help businesses achieve explosive growth. Along the…
What led you to create Handup Gloves? I get that question a lot. In a previous life, I was a pro dirt bike racer and would mainly compete in endurance desert races. Back in those days, racing became my life….
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